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Why choose Brenda?

Who is Brenda?

Brenda St Louis is an Accredited Financial Counselor, Finacial Therapist, Certified Money Coach, and Trauma of Money Facilitator. She has completed the Certified Financial Planning education at BCIT. (I chose not to certify due to the regulations that would limit my ability to support the public with unbiased financial education. If you want to understand my choice please don't hesitate to ask.)

She has been a coach, therapist, and facilitator on Personal Development and human potential since 1996. Her focus on Money started in 2009. With over two decades of hands-on experience in business and personal growth, she is passionate about creating innovative ways to teach both Financial and Emotional Literacy.


Her approach to money is unique and transformational. Gifted with a powerful intuition and a social justice lens, she uses money to positively impact the world. 

As the founder of REWIRE, Brenda has developed numerous programs to help average to high net-worth individuals living paycheck to paycheck and people that are emotionally challenged around money, experience true peace, joy, and confidence in both their personal and financial lives. 

Her multi-faceted career as a massage therapist, voice actor, motivational speaker and published author, has afforded her a very unique perspective. She co-authored a book with Dr. Joe Dispenza and Bernie Seigle called “The Thought that Changed my Life Forever” A best seller on She has been featured on numerous podcasts, radio and television.

Brenda has owned her own business for over 25 years and presently works in Vancouver BC Canada.

Does anyone have your back with money?

What would it feel like to have a Money Ally. Having me as your coach is like having your own personal money cheerleader. It can be challenging to do this money stuff on your own. I will hold you accountable and make sure you are moving forward with your money. Shining a light on the places you can't see will allow you to become a rock star with money that you were meant to be. 

It's not just about how much is in the bank.

A healthy relationship with money can affect your personal relationships, your body, your life and your bank accounts. I offer both Money Coaching and Financial Therapy from this holistic understanding. We are more than the money in our bank accounts.

Why are we not taught this stuff in school?

As a Money Coach, I explore the practical elements of money: financial literacy, building systems to allow your money to work for you, understanding how to leverage the money you make so that you can have a life that you love. We work with bank accounts, lines of credit, saving, spending, investing and more. 

The way we are with money doesn't always make logical sense. But it does make emotional sense.

As a Financial Therapist, I help you unpack any emotional inheritances you have adopted from your family and unlock limiting beliefs around money and self-worth. We explore the unconscious behaviour that motivates you around money and begin to heal trauma that may have prevented you from interacting with money in a healthy way. We learn and practice strategies to navigate your unique money personality more skillfully. It's about working with money from the inside out.

What if we could do good with our money? 

As an Environmentalist and Social Justice Activist, I can't help but share with you the various ways that we can use our money for good. I use numerous therapeutic techniques to help you wake up from the Marketing Machine and educate you on the toxicity of how our present financial systems are set up. This allows us to make educated choices on who will house our money and how we invest our money. 

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